Take a look at the below screenshot, a link to Orkut is now visible next to Google Plus. Is Google promoting Orkut again as their secondary social network ;-) ?

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I think this must be the first spam trick for selling Google +1s. Next target is Google+ ;-)

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As per the recent Google Analytics benchmark report, the referral traffic has gone down by 1.6%, if this is the case how to justify that "Social Media Engagement" really helps in driving traffic to websites?



And in the other hand a report from "Search Engine Land" says, integrating your website with Social Networking sites like Facebook increase referral traffic by 300%!!
So which one of these values is exact? Any thoughts?

PS: "Social Media Engagement" may not drive enough traffic but gets business!

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